Modern businesses need networks that move as fast as they do. NaaS makes this possible by combining everything you need into one simple package. It’s a practical solution for organizations seeking flexibility, efficiency, and scalability.

Discover the what, why, how, and more:

• What is NaaS?
• Why you should consider NaaS for your business
• How a proper NaaS functions
• The benefits of NaaS for your specific business
• How to choose the right network as a service provider
• Partner up with Meter

What is Network as a Service (NaaS)?

Traditionally, Network as a Service (NaaS) is a way to get all the networking tools you need—think routers, switches, and firewalls—without actually owning them. Instead of buying hardware and managing it yourself, you pay a provider to handle it. Services are delivered through the cloud, and you pay based on what you use, making it a more flexible and cost-effective option than building everything from scratch.

That’s the textbook NaaS meaning, but at Meter, we take it a step further. Our definition of NaaS is about giving you one simple solution that wraps everything up—hardware, software, installation, and ongoing network management. No hidden surprises, no extra juggling.

We even handle the stuff you don’t want to think about, like:

• Negotiating with internet providers
• Designing a network that’s easy to scale
• Providing IT support to keep everything running at peak performance

In short, we make premium networking easy—without asking you to shell out for expensive hardware or deal with maintenance headaches. It’s networking without the drama.

Why consider NaaS?

Running a business is complicated enough without adding network management to the mix. That’s where NaaS comes in. It’s a way for businesses to get high-performance networking without the hassle of maintaining it themselves.

Whether you’re a growing startup, a large enterprise, or somewhere in between, NaaS can simplify your network needs and free up time to focus on what really matters. Here are a few reasons why it’s worth considering.

Simplified network management

Managing a network takes time, expertise, and resources. With NaaS, you hand over that responsibility to specialists who handle setup, monitoring, and maintenance. You get a reliable network without having to manage the nuts and bolts yourself.

Scalability and flexibility

Whether you're handling a sudden spike in traffic or rolling out a new location, NaaS makes scaling easy. You can adjust your network resources in minutes instead of waiting weeks for new hardware or configurations. When things settle, you can scale back just as quickly.

Cost-efficiency

NaaS eliminates the need to invest in expensive hardware or overbuild your network for "just in case" scenarios. You get access to high-quality resources without the upfront costs or ongoing maintenance expenses, making it a budget-friendly option for businesses of all sizes.

Performance and security

With NaaS, your network is built with cutting-edge technology and constantly maintained by professionals. That means better performance, built-in updates, and advanced security measures—without requiring additional investment on your part.

Optimized IT resources

Your IT team has enough on their plate without spending hours troubleshooting network issues or managing upgrades. NaaS shifts those tasks to the provider, letting your team focus on strategic projects instead of getting bogged down in day-to-day maintenance.

Faster deployments

Need to set up a new office or expand your operations? NaaS providers can roll out your network quickly, minimizing downtime and keeping your business moving. It’s a time-saver for businesses that need to hit the ground running.

Consistent connectivity

With NaaS, downtime becomes a thing of the past. Providers often include monitoring and proactive fixes as part of their services, so your network stays reliable no matter what.

Future-proof networking

Technology changes fast, and keeping up with it can be costly. NaaS gives you access to the latest innovations without needing to overhaul your system every few years. Providers handle the upgrades, so your network stays ahead of the curve.

How does NaaS work?

Network as a Service (NaaS) simplifies the way businesses connect, scale, and manage their networks. Instead of piecing together hardware, software, and support on your own, NaaS wraps it all into a single package that’s easy to deploy and maintain. But what really happens behind the scenes?

Deployment made easy

Getting started with NaaS doesn’t take a lot of effort. Providers connect their systems to your current setup with minimal downtime. This often includes integrating tools like managed SD-WAN or virtual networks, so you’re ready to go quickly without major disruptions.

Automated performance optimization

Automation is a big part of NaaS. Providers use tools to monitor traffic, adjust loads, and detect potential issues before they become real problems. These automated processes keep everything running at its best without you having to lift a finger.

Built-in maintenance and updates

With NaaS, updates, fixes, and regular maintenance are taken care of for you. Your network stays reliable and current without requiring extra work from your team. It’s one less thing to worry about in your day-to-day operations.

Centralized control and visibility

Many NaaS providers offer a dashboard where you can see what’s happening with your network at any time. You can track usage, spot trends, and make adjustments quickly, all without needing to be a tech expert.

Security baked into the service

Security is part of the package with NaaS. Providers include features like firewalls, threat detection, and encryption, which are updated regularly to keep your network safe. Your business stays protected as new challenges arise.

Scalability when you need it

One of the best parts of NaaS is how easily it grows with your business. Whether you’re adding users, expanding to new locations, or adjusting for seasonal changes, providers can adapt your network without unnecessary delays or big upgrades.

Proactive troubleshooting

NaaS providers monitor your network to catch and fix problems early. Potential issues are resolved before they can disrupt operations, keeping everything on track without interruptions.

Integration with other services

NaaS is designed to work with the tools and services your business already relies on. From cloud apps to connected devices, your network adjusts to handle everything without added complexity.

Benefits of NaaS for different industries

Every industry has its own unique challenges when it comes to networking. Let’s take a closer look at how NaaS delivers value across different industries.

Startups and SMBs

Starting a business is expensive enough without throwing a fancy network into the mix. That’s where NaaS shines. It gives smaller businesses access to enterprise-level networking without the hefty price tag. Plus, it grows right along with you—no need to stress about upgrading when you hit your next milestone.

Enterprises

Big businesses come with big challenges, like managing networks across multiple offices or keeping hybrid teams connected. NaaS makes all that easier by giving you one place to manage it all. Whether you’re keeping global offices online or supporting a workforce that’s part in-office and part remote, NaaS keeps everything running like clockwork.

Remote and hybrid teams

Let’s face it—working from the couch (or a coffee shop) is here to stay. NaaS keeps remote and hybrid teams securely connected to company tools and systems, no matter where they log in. It’s a hassle-free way to make sure everyone stays in the loop, whether they’re at HQ or halfway around the world.

Education and healthcare

Schools and hospitals are all about serving people, not troubleshooting networks. NaaS gives them the reliability they need to keep things moving, whether it’s powering campus Wi-Fi or supporting patient care systems. And since it’s scalable, it can handle everything from small clinics to sprawling campuses without complication.

Retail and e-commerce

In retail, downtime doesn’t just hurt—it costs money. NaaS supports point-of-sale systems, inventory tracking, and online storefronts, even during the holiday rush. When business is booming, it scales up fast, so you’re not left scrambling for extra capacity during crunch time.

Manufacturing and logistics

Modern factories and warehouses run on automation and data. NaaS delivers the high-speed, low-latency networks these industries need to keep everything moving efficiently. And since it’s managed centrally, overseeing multiple locations or facilities is way less of a headache.

How to choose the right NaaS provider

Picking the right NaaS provider isn’t something you want to rush. Your network is the backbone of your operations, so it’s worth finding a provider that can keep up with your needs now and as you grow. Here’s how to make a smart choice.

Know what you need (and what you don’t)

Start by taking a good look at your current network setup. Are you struggling with slow connections? Do you need better security? Maybe you’re planning to expand and need a

solution that scales easily. Make a list of must-haves and nice-to-haves so you know exactly what to look for in a provider.

Look for features that grow with you

The last thing you want is to outgrow your network provider in a year. Check if the provider offers scalable services that can adapt to your needs as your business evolves. Whether it’s supporting more users, adding remote locations, or ramping up for seasonal surges, they should have the tools to keep up.

Compare pricing models

Not all NaaS providers price their services the same way. Some charge a flat rate, while others use a pay-as-you-go model based on usage. Consider your budget and usage patterns to see which pricing structure makes the most sense for your business. And don’t forget to ask about any hidden fees—no one likes surprises on their bill.

Check their track record

A good reputation goes a long way in this space. Look for providers with proven uptime, positive customer reviews, and responsive support teams. It’s one thing to have great tech, but it’s another to have a provider you can count on when something goes wrong.

Ask about security

Security should be a top priority for any NaaS provider. Ask what tools and protocols they offer to protect your data and network. Features like encryption, intrusion detection, and regular updates should be standard. If they don’t have solid answers, move on.

Don’t overlook customer support

Even the best networks hit a snag now and then, so make sure your provider has excellent customer support. Check their response times, availability, and whether they offer a dedicated support team for your account. When you need help, you want to know someone will pick up the phone—or answer your email—quickly.

Think about the long game

Your business will evolve, and your provider needs to keep up. Look for a partner that’s invested in innovation and committed to offering cutting-edge technology. The right provider will be one that grows with you instead of holding you back.

Meter stands apart from other vertically integrated network providers

Meter takes a complete, end-to-end approach to network management, designed to simplify your operations and keep your network performing at its best. From installation to day-to-day management, we handle it all, so your team can focus on what matters most.

While many providers offer basic vertically integrated network services, Meter goes further. We deliver tailored solutions that fit your unique needs, paired with dedicated support that’s always ready to help. Our proactive monitoring keeps potential issues from becoming real problems, reducing downtime and frustrations.

With Meter, your IT team can spend less time troubleshooting and more time driving strategic initiatives. It’s not just about providing a network—it’s about providing peace of mind.

Key features of Meter Network include:

• Vertically integrated: Meter-built access points, switches, and security appliances work together to create a cohesive, stress-free network management experience.
• Managed Experience: Meter provides user support and done-with-you network management to reduce the burden on in-house networking teams.
• Hassle-free installation: Simply provide a floor plan, and Meter’s team will plan, install, and maintain your network.
• Software: Use Meter’s purpose-built dashboard for deep visibility and granular control of your network, or create custom dashboards with a prompt using Meter Command.
• OpEx pricing: Instead of investing upfront in equipment, Meter charges a simple monthly subscription fee based on your square footage. When it’s time to upgrade your network, Meter provides complimentary new equipment and installation.
• Easy migration and expansion: As you grow, Meter will expand your network with new hardware or entirely relocate your network to a new location free of charge.

To learn more, schedule a demo with Meter.